Rick Case Automotive Group celebrates successful change in tobacco-free policy – CBS Miami
SUNRISE (CBSMiami) – The Rick Case Automotive Group is making history by becoming the first automotive group in Florida and Georgia to implement tobacco-free policy change for all customers and staff.
Rita Case, president and CEO of Rick Case Automotive Group, hosted a celebration Thursday at the company’s headquarters in Sunrise, surrounded by Sunrise City officials, Sunrise Police Department staff and other officials.
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The milestone was also celebrated during the American Cancer Society‘s Great American Smokeout, a day designed to encourage smokers to make a plan to quit, or plan ahead and initiate a smoking cessation plan.
“We wanted to celebrate it today because we started this October 1st over a month ago. And so, we are very happy to have launched this initiative and to be the first car dealership to do so, ”explained Rita Case. “It’s about educating our associates about the risks of smoking, giving them the tools to quit smoking, and then, you know, showing them how healthy they can be if they quit. to smoke. So it’s not necessarily for everyone to quit smoking or forcing people to smoke or quit smoking. It’s about educating our associates about the risks of smoking and then providing them with a smoke-free campus, that tobacco-free campus that also includes vaping.
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The no-smoking policy is in place at all Rick Case Automotive stores.
Each dealership has volunteers who help those who may be in trouble, and they are called “champions”.
“Our Wellness Champions have volunteered to hire each of our dealerships to help people get through, but our customers and associates greatly appreciate our initiative to provide them with all the tools they need to quit smoking and be supportive for them,” Case said.
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Smoking is the number one cause of preventable death and disease in the United States. According to the CDC, smoking costs the United States hundreds of billions of dollars every year, and every day approximately 1,600 young people try their first cigarette.